The first quality great logos share is that they're relevant to the markets their companies target. More importantly, they clearly communicate a brand's personality and identity. A primary component is the use of colors in your logo, which can trigger different emotions and show your brand's personality to consumers.
Stellar luxury graphic design should include a sophisticated color palette, minimalist design, readable fonts, and recognizable emblems such as monograms or luxury patterns. Serif fonts are a popular choice for luxury brands, followed by cursive fonts. Dark hues invoke luxury as well.
How to make a good logo Explore conceptual icons. Use the space you have. Play around with caps or lowercase. Consider handwritten fonts. Balance your tagline. Adjust your name and tagline. Let your logo breathe. Ensure readability. More items...